PPC, ORM & CRO Management by the Marketing Experts – Infozium

Paid Marketing (PPC) has become inevitable for most of the companies now. It gives immediate boost to traffic & branding. Online reputation management (ORM) is increasingly important with the growing influence of social media. Conversion Rate Optimization (CRO) is essential for e-commerce & other industries in the competitive world. A sophisticated system has to be in place to get a consistent increase in sales. Our PPC, CRO, & ORM pricing plans are as under:

Pay Per Click (PPC):

Our laser-sharp focus on the target audience, demographics, interests, & search results is the key to high success in PPC campaigns. We commit to taking your brand to a new level with the most advanced paid promotions.

Online Reputation Management (ORM):

We take full responsibility to maintain your reputation to the highest level on the internet. We create a sustainable deterrence for your company so as to maintain a consistent value of your name. We add on the positives & counter all negatives coming in the way of your reputation.

Conversion Rate Optimization (CRO):

An end to end comprehensive approach by our digital marketing experts ensure the consistent increase in the conversion rate. Covering all the aspects of the final conversions like website management, social marketing, paid promotions, smooth customer experience up to check out, & creating a seamless sales funnel to give lifetime results.

Online Reputation Management Pricing Plan

ORM Plans Silver Gold Diamond Platinum
Monthly Price Start from ₹25000 ($357) Start from ₹30000 ($428) Start from ₹35000 ($500) Start from ₹40000 ($571)
Phrases Targeted 1 2 3 5
Full ORM Analysis Yes Yes Yes Yes
Keyword Analysis Yes Yes Yes Yes
Baseline Ranking Check Yes Yes Yes Yes
Content Marketing (Per Month)
Blog Writing 2 3 4 5
Article Writing 1 2 3 5
Classified Writing 1 2 3 4
PDF Creation No 1 1 2
Press Release Writing No No 1 in 3 Months 1 in 3 Months
Guest Blog Writing No No No 1 in 3 Months
Details
Search Positions Protected Page 1 Page 1-2 Page 1-3 Page 1-4
Search Positions Monitored 1 to 10 1 to 20 1 to 30 1 to 40
Blog Set-Up Yes Yes Yes Yes
Social Bookmarking 15 20 25 30
Blog Posting 2 3 4 5
Blog Promotion 10 15 20 25
Article Submission 1 2 3 5
Article Promotion 5 10 15 20
Company Profile Creation 3 5 7 10
Business Listing Yes Yes Yes Yes
Customer Reviews/Ratings 1 2 3 4
Development of Micro Sites 1 2 3 4
Q&A Posting Yes Yes Yes Yes
Social Media Profile Creation 2 4 6 8
Article & Blog Distribution/Sharing Yes Yes Yes Yes
Positive Profile Promotion Yes Yes Yes Yes
Micro Blogging Yes Yes Yes Yes
PDF Submission No 1 2 3
PDF Promotion No 5 10 15
Press Release Submission No No 1 in Respective Month 2 in Respective Month
Press Release Promotion No No 5 in Respective Month 10 in Respective Month
Guest Blog Submission No No No 1 in Respective Month
Video Promotions* No No Yes Yes
Image Promotion* No No Yes Yes
Forum Posting No No Yes Yes
Social Media Sharing (Per Month)
Facebook Account Set Up Yes Yes Yes Yes
Facebook Account Update No Yes Yes Yes
Twitter Account Set Up Yes Yes Yes Yes
Twitter Account Update No Yes Yes Yes
Pinterest Account Set Up No No Yes Yes
Pinterest Account Update No No Yes Yes
Pin Images No No Yes Yes
Customer Reviews/Ratings Yes Yes Yes Yes
Monthly Reporting
Monthly Marketing Activity Reports Yes Yes Yes Yes
Customer Support
Email, Phone, Chat Yes Yes Yes Yes
Project Management System Tracking Yes Yes Yes Yes
Conversion Rate Optimization Plans
CRO Plans Silver Gold Platinum
Business Type Small Medium Big
Monthly Price Start from ₹30000 ($428) Start from ₹40000 ($571) Start from ₹50000 ($714)
Guaranteed Increase in Conversions 30-50% 40-60% 50-80%
Full Site Analysis Yes Yes Yes
Plagiarism Check Yes Yes Yes
Initial Rank Report Yes Yes Yes
Website Structure Check Yes Yes Yes
Canonical Check Yes Yes Yes
Broken Link Check Yes Yes Yes
Page Load Check Yes Yes Yes
Google Penalty Check Yes Yes Yes
W3C Validation Check Yes Yes Yes
Internal Structure Check Yes Yes Yes
Links Analysis Yes Yes Yes
Online Reputation Check Yes Yes Yes
Cross-Browser Compatibility Yes Yes Yes
Keyword Rank Tracking Yes Yes Yes
Sitemap Check Yes Yes Yes
Robots.txt Check Yes Yes Yes
URL Structure Analysis Yes Yes Yes
Social Metrics Analysis Yes Yes Yes
Initial Phone Consultation 1 Hour 1 Hour + 30 Mins 1 + 1 Hour
Campaign Set-Up
Keyword Research 30 50 100
Branded Keyword 1 Brand 3 Brands 5 Brands
Competition Analysis Yes Yes Yes
Content Marketing Strategy Yes Yes Yes
Google & Bing Webmaster Tools Yes Yes Yes
Google Analytics Set-Up Yes Yes Yes
Brand Synchronization 1 Brand 3 Brands 5 Brands
404 Page Creation Yes Yes Yes
Conversion Set Up 1 Form 2 Forms 5 Forms
On-Page Optimization
Canonicalization Yes Yes Yes
Content Optimization 10 20 50
Website Page Load Optimization 10 20 50
HTML Code Clean Up & Optimization 10 20 50
Header Tags Optimization 10 20 50
Anchor Tag Optimization 10 20 50
URL Structure Optimization 10 20 50
Schema Mark Up Set Up 10 20 50
Robots.txt Creation/Analysis Yes Yes Yes
Image & Hyperlink Optimization 10 20 50
HTML & XML Sitemap Yes Yes Yes
Web Pages Optimization 10 20 50
Local Search Optimization
Google/Bing Local Business Listing 1 Location 2 Locations 5 Locations
NAP Syndication Yes Yes Yes
Citation/Local Business Listing 1 Location 2 Locations 5 Locations
Google Adwords Management No Up to ₹4000 ($57) Included Up to ₹5000 ($71) Included
Updating Pages & Schema Integration 10 20 50
Classified Submissions 5 10 20
Coupon Distribution 2 5 10
Customer Review/Testimonial Submission 5 10 20
Local Search Engine Submission Yes Yes Yes
Setting Geo Targeting in Google Yes Yes Yes
Updating Pages & hcard Integration Yes Yes Yes
Social Media Marketing (Per Month)
Social Media Profile Creation & Optimization 6 Profiles 6 Profiles 6 Profiles
Social Bookmarking 20 35 50
Account Set-Up & Optimization Yes Yes Yes
Company Page Creation on Facebook, Linkedin Yes Yes Yes
All Banners Update Yes Yes Yes
Complete Automation of Social Accounts Yes Yes Yes
Content Marketing Yes Yes Yes
Posting on Wall, Page, Groups & Board Yes Yes Yes
Groups Join 20 20 20
Page Likes Growth on Facebook* 10%+ 10%+ 10%+
Targeted Followers Growth on Instagram, Twitter, Pinterest Yes Yes Yes
Targeted Connections Growth on Linkedin Yes Yes Yes
Targeted Subscriber Growth on YouTube Yes Yes Yes
Comments & Likes Management Yes Yes Yes
Comment Moderation Yes Yes Yes
Video-Sharing (Provided by Client) Yes Yes Yes
Video SEO Optimization Yes Yes Yes
Video Promotion Yes Yes Yes
Video Views Yes Yes Yes
Facebook Reviews Yes Yes Yes
Insights & Analysis of All Social Accounts Yes Yes Yes
Traffic Monitoring in Google Yes Yes Yes
Paid Ads (Additional Cost) for Any Social Account Yes Yes Yes
Conversion Tracking
Web Form Conversion Tracking 1 2 4
Offline Marketing Campaign Synchronization Yes Yes Yes
Call Tracking Extra Extra Extra
Content Marketing (Per Month)
Forum Posting Yes Yes Yes
Informational Article Writing & Submission 1 2 4
Article Social Bookmarking Yes Yes Yes
Press Release Writing & Distribution 1 2 2
PPT Creation + Distribution 1 1 2
Image / Pinterest Submission 2 5 8
Blog Writing No 1 3
Guest Blog Social Bookmarking No Yes Yes
Guest Blog Posting Extra 1 2
DOC / PDF Submission Extra 1 2
Infographic Creation & Distribution Extra 1 Per 2 Month 2 Per 3 Month
Premium PR Distribution Extra Extra 1
Social PR
PPT Video Creation + Sharing 1 1 2
Video Creation + Sharing Extra 1 2
Offer Creation No Yes Yes
Video Marketing (Per Month) No Yes Yes
Bloggers Outreach Campaign No No Yes
Blog Optimization
Blog Set-Up Yes Yes Yes
Blog Optimization Yes Yes Yes
Blog SEO Set-Up Yes Yes Yes
Blog RSS Feed Submission Yes Yes Yes
Blog Directory Submission Yes Yes Yes
Blog Social Media Integration Yes Yes Yes
Website Usability & Conversion Optimization
Market Trends Update Yes Yes Yes
Website Design Consultation Yes Yes Yes
Landing Page Optimization Yes Yes Yes
Inquiry Pages Review & Improvements Yes Yes Yes
Mobile Compatibility Optimization Yes Yes Yes
Call to Action Buttons Yes Yes Yes
Thank You Page Optimization Yes Yes Yes
KPI & Reporting
Competitor Full Report Yes Yes Yes
KPI Report Summary Yes Yes Yes
Engagement Yes Yes Yes
Leads Yes Yes Yes
Conversion Yes Yes Yes
Demographics Yes Yes Yes
Keyword Ranking Yes Yes Yes
Social Metrics Yes Yes Yes
Monthly Reporting
CRO Analysis Reports Yes Yes Yes
Monthly Marketing Activity Reports Yes Yes Yes
Customer Support
Email, Phone, Chat Yes Yes Yes
Project Management System Tracking Yes Yes Yes

Note :
GST of 18% is applicable to the services sector as per government rules. No GST for foreign payments.

Pay Per Click Management Pricing Plan
PPC Management Silver Gold Diamond
Suggested No of Keywords 50 100 200
Ad Budget (Per Month) Up to ₹1,00,000 ($1500) 1,00,000 ($1500)-3,00,000 ($4500) ₹3,00,000 ($4500) & Above
Monthly Price 10,000 10% of Monthly Budget 8% of Monthly Budget
Landing Page Recommendation Yes Yes Yes
Text Ads Yes Yes Yes
Conversion Tracking Yes Yes Yes
Google Analytics Set-Up Yes Yes Yes
Campaign Management Yes Yes Yes
Landing Page Optimization Yes Yes Yes
ROI Tracking Yes Yes Yes
Unlimited Keywords No Yes Yes
Mobile Ads No Yes Yes
Gmail Ads (GSP) No Yes Yes
A/B Testing No No Yes
Monthly Reporting
PPC Analysis Reports Yes Yes Yes
Monthly Marketing Activity Reports Yes Yes Yes
Customer Support
Email, Phone, Chat Yes Yes Yes
Project Management System Tracking Yes Yes Yes